Description

Senior Product Manager (Medical Devices)

Responsibilities

· Manages day to day progress of the products.

· Produce evidence-based strategic plans for advanced technology and product line expansion.

· Conducts marketing analysis and assessment to develop a launch plan for NPI’s.

· Coordinates and develops marketing, sales and financial plans for product portfolio.

· Provides financial and technical justification for product selection and NPI’s.

· Conducts market research and identifies and tracks market trends in the industry.

· Produces competitive analysis materials comparing product with its key competitors.

· Identifies partnering opportunities for complementary third-party products to broaden company's product line.

· Participates in key sales situations for the product.

· Identifies market potential, establishes pricing and market strategies, estimates potential sales, introduces market, distribution/channel issues, and manages mature product through phase-out.

· Plans, organizes, and coordinates events/programs to ensure accomplishment of financial/budgetary goals and optimum allocation of resources.

· Provides continuing product tracking and management of established product to obtain financial objectives.

· Analyzes and determines the proper on hand product quantities, safety stocks and twelve-month moving forecast.

· Provide technical assistance with complex customer issues as well as consulting services to streamline customer internal management processes.

· Conducts surgeon and sales rep product and procedure training in cadaveric workshops and lectures.

· Provides technical expertise and training to sales team and other departments in support of the product.

· Defines promotional activities, publicizing the product through the press, sales force, and alternate distribution channels.

· Establish and maintain relationships with KOL’s.

· Develops and maintains a prioritized list of customer and market requirements for the products Rationalize products/systems where necessary.

Qualifications

Qualifications

· Bachelor’s degree in pharmacy, Life Sciences and related field, MBA is a plus.

· 3 -5 years’ experience in Brand Management / Marketing role in Healthcare / Medical Devices Industries.

· Experience working with Orthopedics and attend the operating theater is a plus.

· Experience in new launch products and exploring new customers.

· Good Command of English skills and Fluent in Thai language