Sr. Product Marketing Manager



Marketing & Communications, Product
United States
Posted on Thursday, July 11, 2024
About the Role:
On Product Marketing, we will play a key role in the transformation that is in progress to fuel Matterport’s next wave of growth. As the Senior Product Marketing Manager, Operate Solutions, you’ll be one of the founding members of a new team of PMMs at Matterport. The Operate Solutions Marketing team will be responsible for effectively positioning Matterport as the solution to our customer’s needs across our SMB & Enterprise audiences, and our verticals: AEC and Facilities Management. At Matterport, we help clients in Operations roles work more efficiently as a team, train staff remotely, collaborate on design and build projects, increase sustainability, and complete projects more quickly – by using Matterport technology.
Specifically, you will act as the expert on the needs of Operations roles across SMB and Enterprise who need
Matterport technology to work more efficiently or make their work easier day-to-day. You will play a critical role in defining our solution-centric approach to the Matterport software, services and hardware. You will define market research needs, develop and execute integrated messaging and positioning. You will work in close alignment with sales enablement, demand generation, sales, market research, and customer success teams to deepen our understanding of our core audience, drive demand, and increase win rate. You’ll create internal and external-facing content that is customer-centric, and conceive innovative marketing programs to generate market awareness, drive demand and enable sales success around the world.

What you will do:

  • Be the voice of the customer for Matterport’s customers and prospects in leveraging our Operate solutions
  • Collaborate closely with Market Insights, Integrated Marketing, Sales Enablement, and Design to define and execute go to market plans
  • Partner with Market Research to conduct external research that deepens our understanding of the customer & ensures alignment across product, marketing and sales initiatives
  • Maintain personas, messaging, and positioning that conveys the value of our platform – focused on Operations professionals, as well as versions to increase impact in key verticals
  • Create compelling content and presentations (e.g. customer case studies, product videos, webinar decks, demand gen content, website copy, etc.) to fuel campaigns and activities across the customer lifecycle
  • Enable sales to tell our product story in a way that resonates with prospects, including the development of associated selling tools and customer-facing collateral
  • Understand and share market trends, pain points, buyer insights, and user needs to guide marketing and influence the roadmap
  • Create and launch campaigns to drive customer acquisition, Matterport awareness, and customer retention

Who you are:

  • Right and left brained – you can flex easily between data & insights, strategy and creative
  • User obsessed – you are motivated by deeply understanding user needs, motivations and delivering product & marketing solutions that make their lives better
  • Strategic – you can step back and communicate a clear, big picture vision & strategy to organize teams, provide clear direction to your internal stakeholders, and deliver business results
  • Experience working at a B2B, global, Enterprise SaaS company – and specifically with global teams across Sales Enablement and Integrated Marketing
  • Partnership mentality – work effectively cross-functionally & effectively influences leaders across multiple organizations
  • More of a marketing strategist & generalist than a channel expert
  • Passionate about transforming the way the world interacts with physical spaces
  • Excited about helping build a team from the ground up & lead by example
  • 5+ years of experience in product marketing, marketing strategy, integrated marketing, or campaign strategy/management
  • We want to hear from you! We are looking to build the best team of people who will be empowered to do their best work. If you have what it takes, but don’t necessarily meet every bullet in the job description we encourage you to apply.
    The US base salary range for this full-time position is $124,800 to $195,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Perks & Benefits

  • Comprehensive health plans* – 100% of premiums covered for employees & 88% of dependent premiums for US employees
  • Flexible Time Off for Exempt Employees/Generous PTO plan for Non-Exempt Employees – Take time to rest, relax and explore! Plus we offer Summer Fridays!
  • 401k, Company ownership in the form of RSU’s & ESPP Program
  • Medical and retirement benefits vary by Country
  • For more detail visit www.matterport.com/careers
Belief in Diversity
At Matterport, we don’t just accept differences, we celebrate them and recognize the value they bring to our customers and employees. Matterport is proud to be an equal opportunity workplace and works to create and support diversity at Matterport. Equal opportunity and consideration are afforded to all qualified applicants and employees. We won’t unlawfully discriminate on the basis of gender, identity or expression, race, ethnicity, religion, national origin, age, sex, marital status, physical or mental disability, veteran status, sexual orientation, and any other category protected by law. We are committed to providing employees with a work environment that provides a sense of inclusion and belonging and is free of discrimination and harassment. We also consider all qualified candidates regardless of criminal histories, consistent with legal requirements.
Matterport is likewise committed to working with and providing reasonable accommodation to all qualified applicants and employees with disabilities in accordance with the American Disabilities Act