Senior Director, Growth Marketing - US Remote
Pager
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Pager Health is a connected health platform company that enables healthcare enterprises to deliver high-engagement, intelligent health experiences for their patients, members and teams through integrated technology, AI and concierge services. Our solutions help people get the right care at the right time in the right place and stay healthy, while simultaneously reducing system friction and fragmentation, powering engagement, and orchestrating the enterprise. Pager Health partners with leading payers, providers and employers representing more than 28 million individuals across the United States and Latin America.
We believe that healthcare should work for everyone. We believe that it’s too important to be as cumbersome and difficult as it is. And we believe that there is a better way to deliver a simplified, more meaningful healthcare experience for all – one that we’re determined to enable.
Pager Health is hiring a Senior Director of Growth Marketing to join our expanding team! We are looking for a strong strategic thought partner and an internal leader, who excels at tactical execution and delivery of business outcomes.
RESPONSIBILITIES:
- Develop and execute a comprehensive growth marketing strategy and plan in collaboration with the VP of Marketing and leaders of Sales and Client Success teams.
- Deploy strategic integrated campaigns and account-based marketing (ABM) to generate leads and increase funnel volume using a wide variety of component initiatives such as email, PR, advertising, social media, webinars and industry events.
- Increase funnel velocity through custom asset creation that supports prospects taking next action.
- Work with Product Marketing and BD teams to optimize go-to-market messaging and materials.
- Establish key performance indicators (KPIs) to measure the effectiveness of growth marketing initiatives, analyze marketing data and metrics to identify trends, track ROI, and make data-driven decisions to optimize marketing efforts.
- Partner cross-functionally with Sales Ops/IT on expanding Marketing-to-Sales tech stack capabilities to optimize data capture and tracking.
- Connect with leading industry consultants, analysts, agencies and thought leaders to engage key business audiences.
- Work with in-house and external writers, in collaboration with customers, to produce white-papers and case studies about the value of the Pager Health solution.
- Ensure strong company presence at leading healthcare industry events, conferences, trade shows etc. to gain exposure and generate new business opportunities.
- Develop and lead a high-performing growth marketing team, managing and mentoring individual marketing professionals, including setting clear goals and expectations, providing guidance and support, and fostering a collaborative and results-driven culture.
- Accountable for growth marketing tactics and budget disposition.
REQUIREMENTS:
- Bachelor’s Degree in Marketing (or related field), Master’s Degree preferred
- 8+ years of growth marketing experience in roles of progressively increasing responsibility for both strategy and execution, preferably in health-tech organizations
- Deep familiarity with how the US healthcare system operates and motivations of risk-bearing entities like payers, self-insured employers, ACOs/pay-viders
- 2+ years of experience leading and managing a team
- Experienced in building marketing playbooks and Go-to-Market strategies from the ground up
- Strategic thinker with proven ability to craft and execute impactful marketing campaigns, driving initiatives over the finish line
- Ferocious attention to detail
Why Work at Pager Health?
At Pager Health, you will work alongside passionate, talented and mission-driven professionals – people who are building scalable platforms, solving critical enterprise-level challenges in health tech and providing concierge services to help individuals access the medical care and wellbeing programs they need.
You will be encouraged to shape your job, stretch your skills and drive the company’s future. You will be part of a remote-first, dynamic and tight-knit team that embraces the challenges and opportunities that come with being part of a growth company. Most importantly, you will be an industry innovator who is making a positive impact on people’s lives.
Offers are contingent upon the successful completion of a background check. This may include but is not limited to substance testing, education, employment, references, state and federal licensure and certifications, criminal history, Office of the Inspector General (OIG) and General Services Administration (GSA) exclusions checks.
For Colorado, Nevada, New York, and Washington DC-based employment: In accordance with the Pay Transparency laws the pay range for this position is $160,000 to $220,000. The compensation package may include stock options, plus a range of medical, dental, vision, financial, generous PTO, stipends for professional development, and wellness benefits. Final compensation for this role will be determined by various factors such as a candidate's relevant work experience, skills, certifications, and geographic location. The range listed only applies to Colorado, Nevada, New York, and Washington DC.
At Pager Health, we value diversity and always treat all employees and job applicants based on merit, qualifications, competence, and talent. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Please be aware that all official communication from Pager Health regarding employment opportunities will originate from email addresses ending in @pager.com. We will never request personal or financial information via email. If you receive an email purporting to be from Pager Health that does not adhere to this format, please do not respond and report it to security@pager.com.
Pager Health is committed to protecting the privacy and security of your personal information.
Other details
- Pay Type Salary
- Travel Required Yes
- Travel % 10
- Telecommute % 100
This job is no longer accepting applications
See open jobs at Pager.See open jobs similar to "Senior Director, Growth Marketing - US Remote" Lux Capital.